For the fortunate majority of healthy young women, fertility is something to be taken for granted. For them, planning a family revolves more around social, economic and personal circumstances than their ability to conceive. For others, however, the experience of infertility can be heart breaking. One of the ways to bridge the divide between these two situations is egg donation. In our growing social awareness of the need for women to help other women, this is one of the most direct and powerful ways to do so.